Last month, a COO messaged me in frustration:
“I’ve delivered £500M in growth—why am I being ignored?”
Two weeks after we repositioned his LinkedIn profile with search-optimised keywords and strategic outcomes…
He had four recruiter calls in his calendar.
He hadn’t applied for a single one.
🚨 Here’s the hard truth:
If recruiters aren’t calling, it’s not because you’re not qualified.
It’s because they can’t find you.
90% of senior hires come from networking and direct outreach. Not job boards.
❌ Common Mistakes That Keep Executives Invisible
Your LinkedIn profile isn’t search-optimised
You’re not connected to executive recruiters in your industry
You’re not showing up as a thought leader, so you're not remembered when opportunity strikes
💡 Try These 3 Visibility Fixes
✅ 1. Optimise Your LinkedIn Profile for Search
Update your headline to reflect outcomes (e.g., “C-Level Exec | £500M Turnaround | FTSE 100”)
Make your About section impact-led — focus on growth, strategy, transformation
Include keywords recruiters search for in your sector
💬 Client win: A tech VP went from silence to 4 recruiter calls in 2 weeks after profile optimisation.
✅ 2. Connect and Engage with Recruiters Before You Need Them
Search for "Executive Search" + your industry
Send thoughtful DMs: “What types of roles do you usually recruit for? I’d love to stay on your radar.”
Comment on their posts to stay visible and relevant
✅ 3. Position Yourself as a Strategic Voice in Your Sector
Post weekly insights on leadership, results, or industry trends
Join conversations especially on high-profile posts
Show consistency and credibility. It compounds.
🔐 Introducing: The Executive Edge Vault
A premium toolkit for professionals ready to lead visibly and land six-figure roles with confidence.
Inside, you’ll get the exact tools I use with clients like Sarah, who went from 3 months of silence to 4 interviews in 3 weeks:
✅ Executive CV Template + Commentary
✔ Proven format with notes on what works and why
✅ LinkedIn Optimisation Guide
✔ Headlines, keyword formulas, visibility checklists
✅ Headhunter Magnet Profile Checklist
✔ What to fix now so you start showing up in search
🗓️ Now booking for July: Executive CV + LinkedIn packages
📩 Message me directly or visit www.cvcoach.uk to get started.
If this helped you rethink how you’re presenting yourself, forward it to someone navigating a leadership transition.
Visibility is contagious. So is confidence.
📣 Question for You:
When was the last time a recruiter contacted you directly?
Hit reply and let me know: “YES” or “NOT YET”.